A+ Gymnasium
One school.
A shared sense of belonging.
Illustrative case study based on our partnership with A+ Educational Holding. The school-specific scope and outcomes below are a sample narrative for review. Images are from the 2×2 archive and do not document this school.

Built on
shared standards.
2×2 has partnered with A+ Educational Holding since 2017. The relationship brings together a school network and a schoolwear manufacturer around a shared priority: a consistent standard of dress that works for everyday school life.
This sample case explores how that approach can be expressed for A+ Gymnasium — from understanding the school’s identity to building a coordinated wardrobe.
Identity.
Every day.
The proposed brief is to bring the school’s character into a complete uniform collection. Pieces should work together, feel appropriate across the school day and give students room to be themselves.
The focus is on a clear visual language, practical layering and a coherent fit across different ages, with the final range agreed alongside the school.


A collection.
Considered as a whole.
School identity
Translate the school’s dress code, colours and visual identity into a consistent design direction.
A coordinated range
Develop a wardrobe of tailored pieces, knitwear and everyday essentials that can be worn together.
Fabric & fit
Review materials, proportions and samples with attention to comfort, movement and everyday use.
School collaboration
Refine the range with the school before agreeing the final specifications and production plan.

Belonging,
with character.
A recognisable school wardrobe, with individual pieces that feel part of the same story. The aim is to make getting dressed for school simple, while reflecting the community students belong to.
The long-term partnership provides the context for continued collaboration as the school’s needs evolve.


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